Enfamil Hosts POP-EVENT #RAISETHEDHA

by - 12:52 PM

 





ENFAMIL HOSTS POP-EVENT CHALLENGING COMPETITORS TO #RAISETHEDHA

 

WHAT: 

 

 

 

Enfamil is hosting a pop-up event for all parents in New York to raise awareness of the importance of DHA. While Enfamil infant formulas include the expert recommend amounts of DHA, competitors like Similac are failing to meet these amounts. 

 

At the event, parents can trade in their new or used Similac pack to receive free Enfamil, sign the petition to challenge Similac to raise their DHA amounts, and speak with Enfamil team members to learn more about DHA. 

 

WHY: 

 

 

 

The World Health Organization, among other leading organizations, provides recommendations on DHA amounts in infant formula – amounts that competitors like Similac fail to meet. DHA is a clinically proven building block for a baby’s brain and eye development, and immune health.  

 

WHO: 

 

 

 

Christina J. Valentine, M.D., a physician and dietitian dedicated to maternal and infant diet and health, and Medical Director at RB Health, will be available to speak with parents and media at the event, along with other members of the Enfamil team.

 

WHERE: 

 

 

Madison Square Park (5th Avenue between 21st & 22nd Street)

New York, NY 10010

WHEN: 

 

 

Tuesday, November 12 from 10am-6pm EST





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